CREATIVE CAMPAIGN

We partnered with McGraw-Hill to transform med student interviews into a creative campaign for their flagship study guide.

My First Aid: Allison

Resident Allison explains how she used First Aid to study for the USMLE Step 1.

My First Aid: Ahmed

Resident Ahmed explains how she used First Aid to study for the USMLE Step 1.

My First Aid Updated for 2024

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Student Testimonials

Shorts: Study Tips

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Masterclass Campaign | Cellist Inbal Segev: Connecting Through Expert Instruction

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Testimonial Campaign | iTutor: Authentic Stories of Educational Impact