What started as a video shoot to gather study tips became a multi-channel campaign built around how medical students personalize their First Aid books. Here's how a simple insight sparked powerful storytelling for McGraw-Hill Education.

Asking for a testimonial can feel awkward, but it doesn’t have to be. In this post, you’ll learn when to ask, what to say, and how to structure the request so it’s easy for your client to say yes. Includes 3 proven prompts and a free download to guide your next ask.

Testimonial videos are one of the most effective ways for NYC businesses to build trust and increase conversions. In a competitive market, social proof matters—customers want to see real experiences before making a decision. Learn how high-quality case study videos can showcase your brand’s credibility, engage potential clients, and drive more sales. Discover best practices for creating compelling corporate testimonials and how to use them effectively across your website, social media, and sales materials.

Struggling to convert free trial users into paying customers? Many SaaS companies lose potential buyers due to a lack of structured onboarding. Learn how strategic video content—from welcome videos to feature walkthroughs—can increase SaaS trial conversions, improve retention, and boost revenue.

Looking for the best video production company in NYC? Choosing the right team can elevate your brand, increase conversions, and create high-impact videos for marketing, testimonials, and product demos. Learn what to look for, key pricing factors, and how to ensure your video project drives real results.

Looking for the best commercial photographers in NYC for marketing and branding? High-quality photography is essential for building a strong brand presence, whether you need corporate headshots, lifestyle branding, or product photography. Learn what to look for in a photographer, pricing expectations, and how to choose the right expert for your business.

Many businesses unknowingly engage in review gating—a practice where only happy customers are asked to leave reviews while negative feedback is filtered out. However, this violates Google’s policies and can result in fines, search penalties, and even removal from Google Maps and Search.

Explainer videos are the secret weapon for SaaS companies looking to boost ROI. Learn how brands like Slack and Dropbox leveraged videos to drive conversions, cut acquisition costs, and improve retention, with actionable tips and case studies to inspire your strategy.

Five powerful types of SaaS explainer videos that drive conversions, engage customers, and showcase your product’s value.

Discover how to craft benefit-driven feature highlights that connect with your SaaS audience, drive engagement, and inspire action by focusing on emotional outcomes and practical value.

Learn how authentic video marketing can build trust, engage audiences, and drive conversions for your SaaS brand with real, relatable content.

Learn the 5 essential video strategies every SaaS brand needs to drive onboarding, retention, and conversions. From onboarding to awareness, discover how to create a video customer journey that resonates and delivers results.

Creating content consistently is hard—but what if you could do more with less? Quick-Content is the multitool SaaS brands need to scale their content marketing without reinventing the wheel. Learn how to maximize impact by repurposing existing assets across multiple formats.